Promotional Modeling
There are several different types of spokesmodels, including brand ambassadors, endorsers, models, and interviewees. Spokes modeling will often include work involving print, video, magazine, or television commercials. Spokesmodels find the most success if they are influential, understand marketing techniques, and can inspire public interest. Celebrities aren’t the only ones that have potential as spokesmodels. Think about the success of the 'can you hear me now guy' or Flo from Progressive or even Jared from Subway. Bringing recognition and interest to products or services to boost sales is what spokes modeling is all about!
